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BETTER BY DESIGN
CUNARD 2010 VOYAGESCUNARD 2010 TRANSATLANTICCUNARD 2011 WORLD CRUISES
A Fresh Perspective on a Classic Brand
For over 168 years, Cunard has embodied sophistication and privilege in travel. So when they came to S&B to update the brand while maintaining its mystique, we took it as a challenge and a rare privilege. To brand the future of Cunard, we looked to the past. The centerpiece of our effort was the development of a series of Art Deco-inspired illustrations. Applied across all forms of marketing and advertising, they evoke a rich heritage of tradition, yet are contemporary and inviting. The perfect complement to Cunard’s magnificent ocean liners.CUNARD VOYAGES 2010-2011
The New Golden Age of Ocean Travel
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Sargent & Berman Design and Marketing Consultants
11050 Santa Monica Boulevard, Suite 200, Los Angeles, California 90025
phone 310.954.8606  fax 310.954.8607 www.sargentberman.com